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Culture

He Was a Top Lawn Care Influencer on YouTube. Then Everything Went Haywire.

By Jon Ronson · The New York Times · August 2026
He Was a Top Lawn Care Influencer on YouTube. Then Everything Went Haywire.
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"Many people think Greg Chism is a freak — or worse. He says he was just following the incentives of the platform."

Read full essay at The New York Times ↗
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